Maruti Suzuki
Mobility Challenge 5.0
AI-Driven Cybersecurity Solutions for Enterprise Resilience
Are you a maturestartup building AI-driven cybersecurity solutions for enterprise-scaleenvironments?

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Problem Statement Overview

India’s leading automotive manufacturer, Maruti Suzuki, in collaboration with T-Hub, is looking to partner with mature startups that are working on cutting-edge technology for their Mobility Challenge. This program provides select startups an opportunity to win cash rewards, execute a paid Proof of Concept, get mentorship, and anopportunity to become a business partner of Maruti Suzuki.
The use case is to develop AI-driven, automation-first cybersecurity solutions to enhance enterprise-wide security resilience across Maruti Suzuki’s digital ecosystem.

The solution should address use cases such as secure application life cycle management, automated vulnerability detection, AI-driven threat detection andresponse, insider threat detection & monitoring, data leakage prevention,Incidence Forensics, and automated governance, risk, and compliance (GRC), along with security for Generative and Agentic AI systems.

The solution must integrate with existing enterprise systems, support real-time processing, ensure minimal disruption to operations, and comply with applicable data privacy and regulatory requirements, ultimately enabling proactive andefficient cybersecurity operations. Other innovative solutions across the cybersecurity domain are also encouraged.

Focus Areas

Threat Detection & Response Automation
Threat Intelligence & Vulnerability Management
Data Protection & Security Investigation
Secure Development & AI Security
Governance, Risk & Compliance (GRC)
Operational Efficiency & Cost Optimization

Benefits

Cash Rewards
The winners will receive cash rewards
worth INR 1 million

Winner: ₹5,00,000

First Runner-up: ₹3,00,000

Second Runner-up: ₹2,00,000
Paid POC opportunity
The winners of this program will explore the opportunity to conduct paid POC with Maruti Suzuki.
Industry Mentorship
Get an opportunity to receive impact mentoring from leading experts at MSIL & T-Hub and scale your growth in a short period.
Large Scale
An opportunity to work with Maruti Suzuki which offers the largest test bed for startups on cutting-edge solutions, which can be applied at a large scale.
Partnership Opportunities
Partnering with Maruti Suzuki and T-Hub offers startups credibility and exposure within the industry, leveraging the reputation of India's largest auto manufacturer an done of the country's leading innovation hubs.

Who Can Apply?

Established startups that have reached a mature stage and are ready to deploy their solution(s).
Startups must demonstrate proven capabilities in one or more of the given focus areas.
The solution(s) should be scalable, automation-driven, and capable of improving key cybersecurity KPIs, including mean time to detect (MTTD), mean time to respond (MTTR), operational efficiency, tool/technology consolidation, and cost optimization.
The proposed solution must be compatible with enterprise environments and capable of integrating with existing tools.
The product or technology the startup isoffering for consideration represents original, owned, or appropriatelylicensed solutions, with compliance to data privacy and regulatory requirementsand data residency in Indian landscape.

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Key Timelines (Tentative)

May – June 2026
Call for Applications
Screening of Applications
June – July 2026
July 2026
Pre-Finale Hackathon
Grand Finale for Winner selection
August – September 2026
October 2026
Kickstarting POC

Apply Now

Frequently Asked Questions

Who is eligible to apply?

Established startups that have reached a mature stage and are ready to deploy their solution(s).

Can a single founder apply to the program?

Yes.

Startup/entity is not registered in India. Can I apply?

Yes. All entities who have relevant solutions can apply.

I am an idea/early-stage startup. Can I apply?

Please apply if you have a solution ready to be deployed at scale.

How much does it cost to participate in the program?

There are no charges to participate in the program.

What is the purpose of the paid POC?

To support the startups financially and to ensure that there is no hindrance in promoting open innovation.

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